Consumers to benefit from TPG-Vodafone merger as competition heats up


The TPG-Vodafone merger has received widespread support despite ACCC opposition. Photo: TND
Australiaâs telco market is bracing for a major shake-up after the Federal Court gave the green light to the proposed merger of TPG and Vodafone.
The courtâs ruling clears the path for a new company large enough to compete with Telstra and Optus â prompting analysts to declare a win for consumers.
The new company will trade as TPG and be worth roughly $15 billion.
The Australian Competition and Consumer Commission (ACCC) attempted to block the TPG-Vodafone merger in May on the basis it lessened competition.
But independent telecommunications expert Paul Budde said the merger was good news for consumers as the long-term viability of TPG and Vodafone had looked âshakyâ before the decision.

ACCC chairman Rod Sims said the merger would lead to higher prices. Photo: AAP
Vodafone Australia is technically insolvent and has always lost money.
And TPG recently had to scrap plans to build its own mobile network after partner Huawei was banned from supplying 5G equipment to Australian companies.
Mr Budde said the merger consequently increased competition, by giving TPG and Vodafone the firepower needed to take on Telstra and Optus â both of whom announced falling profits on Thursday.
The Australian Communications Consumer Action Network put forward a similar argument last year, and credit agency Moodyâs said on Thursday: âThe merged entity will be much better positioned to compete as a credible third player in the Australian telco market than TPG and Vodafone individuallyâ.Â
âThe reality is, Vodafone has never been able to really perform well in the market. Itâs always been a distant third. And TPG went through some serious problems a few years ago,â Mr Budde told The New Daily.
âTheyâve also been hit by low margins and had profits going down ⌠and I think it started to dawn on them 18 months ago that their business model was, I wouldnât say unsustainable, but it was shaky.â
No price wars
Although he described the merger as good news for consumers, Mr Budde said large price falls were unlikely, though, as the telcos considered a price war âunsustainable for everyoneâ.
He said TPG and Vodafone would instead introduce bundle packages combining mobile and broadband.
TPG specialises in fixed-line fibre broadband and owns iiNet and AAPT.
Vodafone Hutchison Australia is primarily a mobile network operator.
âThere will be a bit of a discount if you bundle, but typically that isnât more than 5 or 10 per cent,â Mr Budde said.
âSo I donât expect any serious price competition as a result of Vodafone and TPG combining.â
Because the proposed merger was first announced 18 months ago, Mr Budde said it was safe to assume the companies had already laid the groundwork for new products.
âThey will have a number of things in motion which can now be executed rather quickly. So I assume that, within the next couple of months, we will see some positive reactions in relation to some interesting products or bundling,â he said.

Vodafone Hutchison Australia chief executive Inaki Berroeta hopes to complete the merger by winter.
Justice John Middleton said in a summary of his statement on Thursday that âthe court has come to the view that the proposed merger would not have the effect, nor be likely to have the effect, of substantially lessening competition in the supply of retail mobile services in Australiaâ.
The decision rested on Justice Middletonâs belief that TPG was no longer in a position to build its own network.
âThat moment has passed,â he said.
âTo now leave TPG and Vodafone in their current state will not promote competition in the retail mobile market.â
ACCC chairman Rod Sims said the decision meant Australians had âlost a once-in-a-generation opportunity for stronger competition and cheaper mobile telecommunications servicesâ.
Vodafone Hutchison Australia chief executive Inaki Berroeta said the companies expected to complete the merger in winter, provided the ACCC did not lodge an appeal.
Because TPG owns submarine cables in US territory, the merger must seek approval from US regulators and the Foreign Investment Review Board before it can come into effect.
The ACCC has 28 days to appeal against the courtâs decision, which comes after Australiaâs two biggest telcos reported falling profits on Thursday.
Telstra said devastating bushfires and the NBN rollout had torched half-year profits by 7.6 per cent.
And Optus reported a 18.5 per cent fall in third-quarter profits, thanks to âincreasing consumer demand for SIM-only plansâ.
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