Boxing Day Sales 2014: your ultimate guide

Shoppers are expected to spend $16.1 billion during post-Christmas sales from Boxing Day through to 15 January 2015.
Unsurprisingly, stores around Australia have been busy gearing up in preparation for the onslaught.
â˘Â Your rights when Christmas shopping 2014
âWeâre expecting around one million customers will visit Myer stores on the first day of the Myer Stocktake sale,â a Myer spokesperson told The New Daily.
With thousands expected in stores today, arm yourself with our guide to where the biggest discounts are happening, as well as survival tricks from those in the know.
Discounts
Myer
â˘Â Discounts across all departments, including 50% off bedding, 50% off selected dinnerware and 30% off womenâs footwear.
David Jones
⢠The department store will feature up to 60% off storewide.
⢠âItâs definitely worth waiting for,â a sales assistant told The New Daily.
Dick Smith
â˘Â Up to 25% off televisions, 50% off selected headphones, and 10% off Apple Mac computers.
Target
⢠Storewide discounts in store and online.
⢠Stores will open at 7am and close at 10pm, but trading hours could be extended.
The Iconic
⢠Currently up to 50% off menâs and womenâs clothing online.
⢠The site will run a 48-hour Boxing Day sale from 8am on December 26.
Cotton On
⢠Currently 50% off original prices storewide.
Nine West
⢠Flash sale of 20% off storewide, ends December 27.
Sheridan
⢠Up to 50% off selected styles.
Country Road
⢠Up to 50% off selected styles, including homewares.
The Good Guys
⢠Discounts on fridges, televisions, vacuum cleaners, washing machines and kitchen appliances.
Kogan.com
⢠Up to 80% off selected items.
American Apparel
⢠Storewide 25% off original prices, ends December 28.
Trenery
⢠Up to 50% off selected styles.
Survival tips and tricks
Write a list and stick to it
Tom Godfrey from Choice.com.au advises you to avoid getting caught up in the hectic atmosphere of the sales.
âRetailers rely on you getting carried away,â he says.
Instead, write a list of what you actually need and donât deviate from it.
Look online first
Just because itâs in the store in front of you, donât assume itâs the best deal.
âItâs a good idea to do a price check online first, particularly for white goods and televisions,â Mr Godfrey says.
âMake sure if theyâre claiming a Was/Now price that it really is reflective of the discount.â
Avoid debt
If you are using a credit card to pay for your purchases, ensure it has a low-interest rate.
âThose using cards from the big four banks are likely to be hit with high interest fees,â Mr Godfrey says.
âThe last thing you want is debt hanging over you in the New Year.â
Skip the extended warranties
Under Australian consumer law, you have the right to a refund, repair or replacement should a product break.
Thus, extended warranties become virtually redundant.
âOur research shows that extended warranties arenât worth it,â Mr Godfrey explains.
âMost of the benefits they provide youâre legally entitled to anyway.â
Donât discount discount sites
âThe Boxing Day sales are pretty good but now we have a lot of clearance and deal websites that provide year-round deals,â My Godfrey says.
âSo if you miss out on a Boxing Day bargain donât get too concerned.â
Focus on footwear and clothing
Russell Zimmerman, the head of the Australian Retailersâ Association, recommends focusing on footwear and clothing.
âThatâs the one to watch because itâs weather-driven and retailers will not want to be left with much stock by the end of Boxing Day sales,â Mr Zimmerman says.
â with Ebony Bowden.
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